Perfume is a must for our daily routine life. From younger to older every age group of people love to use perfumes. These are not just a luxury now; they have become a necessity. They are all about fragrances. They tell about the taste of the user and indicate the nature of a person using them. Different types of fragrances are available according to the likes and dislikes of individuals. Perfume is the most widely used gift item around the world. It has nothing to do with western or eastern culture wherever you go you will find people gifting perfumes to each other. A very popular reason for giving perfume as a gift is that it shows the aesthetic sense of both the giver and taker. That is why the importance of its packaging cannot be ignored at all.
Packaging of perfume takes complex procedures as it needs to be prepared with special care and attention. Perfume boxes should be complementary to the fragrance of the perfume. A good perfume provides a full-service pack to its consumers in terms of usage and appearance.
Importance Of perfume Packaging:
The fragrance of the scent indeed catches the attention of the customer but the importance of its packaging cannot be denied. If a perfume is packed in a rough, dull-colored cardboard pack, it would not attract the users at all. But if the customized boxes are appealing and creative, they may not only appeal to the customer to buy the product but also results in making them a permanent visitor to your shop. Perfume primary bottles are kept inside the cardboard packaging so it is the primary source to catch the eyeballs for your product. The following are some main reasons why perfume should be packed creatively to increase its utility.
Delicacy:
Perfumes are usually packed in glass bottles; therefore, they are easily breakable and their packaging demands extra care. The bottles should be packed in creatively designed boxes that can make it look beautiful and provide them safety at the same time. Soft sponges or fluffy plastic wrapping inside Kraft packaging is most recommended for perfume bottles.
Design of packaging
As it is discussed before the appearance of perfume keeps immense importance for it. The color of the perfume cover, and the color of its box should be according to the nature of the product. If it is a lady’s perfume use some colors related to females and vice versa. Graphics of the packaging should give information about the bottle inside. For example, jasmine flowers can be made on the container for the jasmine fragrance.
Patterns of box
Designing and color do not always work for perfect packaging. For a creative and catchy outlook, every graphical element should be placed properly. For example, if it is a jasmine perfume bottle, putting jasmine flower pictures on the bottle is not enough. They should be placed in a manner that make a contrast look with the base color of the packaging. Apart from this position logo and tagline is also important in composing a complete look of the perfume packaging.
Utility of Perfumes
Perfumes are utilized for several purposes. People do not only use it for themselves but they love to give it as a gift to their loved ones. Perfume subscription boxes are the best boxes to gift someone on any occasion. These are customized gift boxes that contain a combination of different scents and body sprays. Their creative outlook speaks for their value. They are designed according to the target audiences and available in every category of scents. These boxes can be customized to use as perfume sample boxes, for the PR campaign of the new launch of any fragrance.
Wholesale packaging
Customize perfume boxes wholesale are designed as per the demands of the consumers. The security of the bottles is their main function. They provide secure packaging during the shipment of perfume. These packaging should be designed creatively while keeping in mind the special traits of the scent bottles. These scent bottles are delicate and fragile in structure. Moreover, the most important thing is to preserve their fragrance and aroma during shipping.
Personalized wholesale packaging also gives attraction to the overall look of the perfume. Its packaging plays the role of indirect marketing for the product. A perfect package contains all the aesthetic appeals necessary for its sale and to make it stand out in the market.
