Photography is an art. Especially when it comes to food photography, a photographer needs to be extra cautious as most people tend to be very choosy while investing in food. A well-captured photograph of a certain food is enough to tempt people. From branding to attracting more customers, food photography is indeed an important aspect of describing food without saying a word. Be it an aspiring photographer or an experienced one, being cautious about the latest trends and techniques of food photography will always help one to stand out among the crowd and to breathe life into the photographs. Renowned photographer Bruce Weber has shared some of the latest trends in food photography that are going to rule the photography industry in the coming year.
Bruce Weber Photographer – Minimalism Is the Key Aspect
In the opinion of Bruce Weber photographer, a minimalistic approach can define food to a great extent. Focusing on the food should be the approach of a food photographer. Bruce weber believes that nothing is more captivating than putting simplicity into a photograph. Indeed, background plays a vital role. He has taught the photographers to keep the food at the center and leave a lot of space while capturing. One or two supporting elements can be added while taking a single-ingredient photo. Omitting all the unnecessary elements will result in great.
Focus On the Details
A single food photograph can become mouthwatering and tempt the viewer easily if the layers and details are well captured. For example, a food photographer should focus on the richly spread cheese on a crispy pizza or the melting chocolate on a sizzling brownie while capturing. As these are the main attraction of those dishes, people will find the photographs more appealing. Although taking a photograph from above the food is also great, Bruce Weber does not suggest that for all kinds of food. A dish with layers and toppings must be captured by focusing on the details.
Backdrop and Lighting are Important
In photography, the backdrop is extremely important. Especially in food photography, the photographer should create a contrast between the food and the backdrop to attract viewers. As an example, Bruce weber has suggested using a dark-colored background or tray to make light-colored food more prominent. Playing with colors also adds a great aesthetic to the photo which is extremely important to entice the viewers.
Be Creative
Creativity is one of the main elements that make a photograph unique. Even using the chef’s hands artistically in a food photograph can also look extremely wonderful. Playing with the lights and shades, background colors, and ingredients for preparing the dish everything can increase the aesthetic of the photo and make it exceptional. According to Bruce Weber, when it comes to creativity, there is no rule.
Trends come and go every year. Bruce Weber photographer thinks that a well-informed photographer should be aware of the changes to excel in food photography. According to him, food photographers in the coming year will find various other aspects to flourish.