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Benefits and Drawbacks of Online Facial Recognition for Businesses

Anus Khatri by Anus Khatri
May 18, 2022
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Online Facial Recognition
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As the world is shifting towards digitization, fraudsters are also revising their methodologies to exploit businesses as much as their malicious intents are fulfilled. Dodging the verification systems is no more a tricky task for them. This has put businesses in a really tough situation. Companies are looking for identity verification solutions that provide them with superior security services while not compromising the user experience. This is where online facial recognition came as a great hope. It is a more advanced form of biometrics that scans the facial features of an individual to authenticate their identity. 

Importance of Online Facial Recognition:

Historic events such as 9/11 have led to the evolution of biometric systems that exist today. Among the many biometric solutions, facial recognition technology has become in the spotlight. The pandemic has also led businesses to invest in solutions that are superior. It also provides the user with a contactless and seamless experience. This is where facial recognition proves to be a great bet. To authenticate that the user is actually the one who they confess to being. Facial recognition is considered the most convenient and contactless method. The fact that face verification is contactless and can be done from a distance is what makes it distinct from various biometric solutions like fingerprint scanning. 

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Benefits of Facial Recognition:

Companies are looking for advanced security solutions in the wake of coronavirus. Face verification is a great bet in this regard. It not only offers enhanced security but also ensures that the customer has a good experience using it. Here is how it benefits different companies. 

Improved Security:

One of the major benefits that facial recognition provides is enhanced security both for personal and public use. It helps companies to identify burglars, criminals, and terrorists by just scanning their faces. It is a great bet for personal use where it is used for security purposes to lock their personal gadgets or personal surveillance cameras. The additional benefit that faces verification comes with is that it can not be hacked as compared to the conventional methods that use passwords or PINs. 

Faster Processing:

Businesses look for those security solutions that take no time to identify individuals and this is where online face verification again proves to be fruitful. It scans the face in no time and is extremely beneficial for businesses. In the world of the digital age, where cyberattacks and other sophisticated crimes are rising, face verification is a great solution that is both fast and secure. It provides a faster and an efficient authentication of an individual. Moreover, it is really difficult to fool this verification solution which makes it distinct from all other biometric services in the market. 

Seamless Integration:

Businesses always look for those security solutions that give them a seamless integration experience and this is again where face verification proved to be a great choice. The technology is integrated quite easily and does not require any additional cost for its integration. It is compatible with many security systems which makes it a good biometric solution as compared to others.  

Automation of Identification:

The conventional methods in which the security guards identify an individual were not only time-consuming but also prone to human errors. Facial verification, on the other hand, identifies individuals in no time and provides accurate results. The 3D face recognition and the infrared cameras are what boosted its accuracy and make the technology really difficult to fool. 

Drawbacks of Facial Recognition:

There is no doubt that the benefits of facial recognition for companies are immense. But anything that offers benefits has some drawbacks. The same goes for face verification. Here are the drawbacks of using a face verification solution.

  • Breach of Privacy – A face verification solution can help identify criminals. It can also track any innocent individual anytime and anywhere without their knowledge. Breach of privacy is raising concerns for businesses and their valuable clients.  
  • Vulnerability in Recognition – Any minor change in the face of an individual cause an error in the verification process. A new haircut or even a slight change in the camera angle makes it impossible to identify the individual.
  • Massive Data Storage – As face verification is a machine learning innovation, It needs bundles of data sets to learn and give accurate results. And the data sets require greater storage. So, it is really problematic for startups and those companies who do not have resources for data storage.

Final Thoughts:

Online facial recognition is a great bet for companies as long as it is used wisely. There is no doubt that it provides superior security. While not compromising the customer experience but can cause severe consequences if misused. When used wisely, it is a great bet for different businesses to keep all criminals at bay and continue their daily activities with peace of mind.

Also, read Wireless network.

Tags: Importance of Online Facial RecognitionOnline facial recognitionOnline Facial Recognition for Businesses
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