If you’re a Stevenage fan, you probably saw Rose score a sneaky goal against Hartlepool United on Saturday. You may also have heard about the ‘He’s behind you’ campaign. You’ve also seen the Burger King sponsorship. Here are some things to know about it.
Stevenage 1-0 win over Hartlepool United
Stevenage have recorded a 1-0 win over Hartlepool United in League Two. Danny Rose’s goal at the Lamex Stadium was the only goal in the game and it was enough to secure the win. Stevenage remain three points behind league leaders Leyton Orient. The game started with a stalemate, but Stevenage quickly found themselves in a better position. Hartlepool remain rooted to the bottom of League Two.
Stevenage’s performance was far from convincing, but there were moments of brilliance. Rose’s sneaky goal came in the 88th minute after Ben Killip had misjudged his cross. Rose waited for the ball to roll out to him, before tucking it into the back of the net.
‘He’s behind you’ campaign
Danny Rose is a forward for Stevenage Football Club. He is 28 years old and weighs 70kg. This season, he has played 19 games and scored 8 goals. He has also made three assists in 1893 minutes. Danny Rose has played 14 times in the first line this season. Last season, he played 49 club games and scored 2 goals.
‘He’s behind you’ goal
Danny Rose scores a late goal in the Carabao Cup to help Stevenage knock out Championship Reading. Rose has given Stevenage 23 shots this season, 14 of which were on target. He has completed 46 percent of his passes. Stevenage fans are thrilled with his performance. It has led to a great start to the season for Stevenage and a chance to impress in the top flight.
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Stevenage travelled to Hartlepool United looking for a win on the road. The game at the Lamex Stadium remained tight until the final moments, but Rose’s goal proved to be the difference. He stole in behind Killip before slotting the ball into an empty net. The goal came after Rose won a free kick on the left wing. This was awarded after Luther Wildin was fouled by Brody Paterson in the defensive half.
Burger King sponsorship
Last season, Burger King sponsored Stevenage FC’s men’s team, transforming the club into a virtual gaming community. Now, the brand is seeking to replicate that success with the women’s team. It is a move that reflects the brand’s commitment to inclusivity in sport.
The partnership was successful, resulting in the club gaining recognition in the FIFA video game world and increasing sales of replica shirts by 30%. As a result, Stevenage’s name is now familiar to millions of fans across the globe. In June 2019, the League Two club released new eye-catching kits that featured the Burger King logo.
‘He’s behind you’ marketing ploy
Stevenage FC is a football team that draws around two thousand fans to their home ground, Lamex Stadium. This season, the club is sponsored by Burger King, whose head of global grand marketing, David The Agency, teamed up with the club to launch a marketing campaign that includes a Burger King patch on the players’ shirts. The campaign also included challenges for fans to complete while wearing official Stevenage kits and participating in a Twitter competition. The winner of the challenge received a free Burger King delivery.
Stevenage FC’s ‘He’s behind you’ marketing campaign is very clever. They incorporated the Burger King logo on the players’ jerseys, which were also emblazoned with the team’s logo. As a result, the team was able to attract a large fan base and have their shirt sponsors displayed prominently on the website of FIFA 20. The campaign went viral on social media, sending fans and diehard FIFA fans into a frenzy.
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